Get direct access to a board certified endocrinologist in Orange County. Personalized diabetes care, thyroid, and hormones. No insurance barriers, no waitlists
With over 15 years of experience in endocrinology and a proud affiliation with Hoag Hospital, we’re here to provide more than just expert care. We’re here to listen, support, and walk with you every step of the way.
We believe that great care starts with a real relationship. That’s why we’ve embraced a direct care model, removing the barriers of insurance and paperwork so you can focus on what truly matters: your well-being. You’ll have direct access to your doctor, someone who knows your story, understands your goals, and cares deeply about helping you thrive.
Dr. Choi is fluent in English, Spanish, and Korean, ensuring you feel heard and understood in the language that’s most comfortable for you. With telehealth services, quality care is never out of reach, whether you're at home, at work, or anywhere in between.
At Personal Endocrine, you’re not just a patient. You’re part of our care family. And we’re here to help you live your healthiest, fullest life - with heart, expertise, and unwavering support.
Welcome to Personal Endocrine in Orange County - where your health journey truly matters.
Find what works for you and fits your Life
Plan your path to improve and to gain back control of your body
We’ve created a fee-for-service model, as well as, two types of membership plans, to best align with your individual needs. Whether you’re looking to improve your basic health, gain a better understanding of your body, or start improving your life . We’ve got a plan that can flex to meet your goals.
Our Specialty Services
-
![An assortment of diabetes management supplies on a peach-colored background, including insulin pills, a glucose meter, insulin pen, and test strips.]()
Type 1 & Type 2 Diabetes
What should you know about Diabetes.
-
![A fork wrapped with a white measuring tape with black markings, set against a bright yellow background.]()
Weight Management (PDW program)
What is Obesity? Having hard time losing weight? It’s not all your fault!
-
![Digital illustration of a human neck and thyroid gland with visible large pink thyroid gland and small orange nodules or follicles inside it, against a dark blue background showing the outline of the human skull and collarbone.]()
Thyroid
“I don’t feel well. Is it my thyroid?”
-
![Close-up of a textured, porous, reddish-brown rock surface with numerous small holes and cavities.]()
Osteoporosis
What is Osteoporosis? How to improve your bone density.
-
![Two people walking on a wooden trail with a dog in a lush green forest.]()
Menopause / Male Hypogonadism
What Hormonal treatment is right for you?
-
![Microscopic view of pig cartilage tissue stained with pink and purple dyes, showing chondrocytes in lacunae within the extracellular matrix.]()
Parathyroid
“Don’t overlook the Parathyroid - Your bones depend on it!”
